Sustainability
Our Goals
What we’ve achieved so far:
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Recycling Returns: Partnering with Umicore for a circular recycling model, we melt down returned 925 Serling Silver and Gold jewellery to be recycled.
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Recycling at our Offices: We implement recycling initiatives at our offices in partnership with Change Waste Recycling, providing bins for waste separation and actively tracking our CO2 emissions through monthly reports. Since February 2024, we have collected 1,323.7 kg of recycled materials so far, which has helped divert 727.87 kg of CO2 emissions from being released into the atmosphere.
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Introduced Plant-based PLA Polybags: We introduced biodegradable / compostable polybags in our Amberta Boxes and are exploring broader adoption in the future.
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Increasing UK Sourcing: We use suppliers from the UK for packaging marketing materials, reducing transportation emissions and supporting regional businesses.
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Sustainable Packaging: Our recyclable box packaging includes papers and cards sourced from responsibly managed forests.
Our 2026 Goals:
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Add Brass and Steel to our Recycling Initiative: Enhance our recycling processes to ensure all metals used, such as Brass and Stainless Steel, can be fully recycled once returned.
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Improve Traceability in our Materials: Introduce further transparency for our jewellery and packaging products in our supply chain.
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Learn and Develop: Continue implementing sustainable practices while fostering continuous learning to drive further environmental improvements.