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Proud member of

National Association of Jewellers

We are proud to be members of the National Association of Jewellers. Every NAJ member is required to abide by the NAJ's Code of Conduct based on honesty, integrity and professionalism. The grant of arms gives customers peace of mind that they are dealing with a jewellery business they can trust.


The NAJ Code of Conduct ensures our commitment to:

  • Fair & transparent Business Practices
  • Adhering to Hallmarking Requirements
  • Accurate Product Descriptions
  • Ethnical Sourcing Practices
  • Avoiding Greenwashing in Marketing
  • Customer Care & Dispute Resolution

We also follow strict Codes of Practice, covering pricing, diamond terminology, returns, and anti-money laundering – giving you complete confidence in every purchase. You can find our online NAJ membership here. You can find out more about National Jewellers Association here

Shop with trust and peace of mind, knowing you're choosing a reputable, NAJ-certified jeweller.